The Leading AI Markdown Marketing Platform

Already reaching 1 in 2 UK households, delivering an average 26% waste reduction for major retailers with zero operational changes.

"Since using Gander, waste has decreased by £20,000 in the past year"

Alex Kapadia, Morrisons Daily, Whitehills

2,850

reductions sold this week

"Since using Gander, waste has decreased by £20,000 in the past year"

Alex Kapadia, Morrisons Daily, Whitehills

Already Chosen By Global Retail & Sustainability Leaders

Representing £126 billion in annual retail revenue

“With Gander, you’re marketing a part of your store you’ve never marketed before.”

Darren Nickels
Eurospar

Why Retailers rely on Gander’s award winning technology

90% of retailers who trial Gander become permanent partners. Markdown alerts are “single biggest area of opportunity to reduce waste” (Coresight Research).

£480m

Recovered revenue for our retailers

Trusted

Handle 600k markdowns a week!

ROI

Average retailer ROI of 880%

How Gander Connects your markdowns to 1 in 2 households

Achieving market leading waste reduction

900%

annual increase in "near me" searches

Gander Reach

Connect your markdown inventory with millions of local shoppers where they are shopping

Choose or create your preferred display channels and Gander handles the rest automatically.

160x

more customer views per markdown product

87%

of markdown products sold (vs 45% pre Gander)

1 in 2

shoppers are new customers to your store

Gander Engage

Build customer loyalty with personalised, action-driven messages

Gander’s AI powered engagement engine delivers personalised messages at optimal times, increasing sales and reducing waste - all on auto-pilot.

96%

message open rate

68%

click-through rate

32%

user action leading to sale

“We are impressed with the analytical reporting that Gander provides, empowering store managers to make well-informed decisions on their stores markdown operations and improving profit and loss.”

Matthew Hunt

Director, Filco Supermarkets

Ganderlytics